It’s a common practice to hire guest posting services for link building needs, but like in any industry, not all services are created equal. Expertise in your sector and ability to generate unique and inspiring content ideas are aspects that matter the most, because only such content will be accepted by top websites.
Before you select a service for guest posting in the long run, a better idea is to place a smaller order to test the quality of the service. You may also want to review their content samples and get references of their best clients. Done right, guest posting can revamp your website’s image.